Art projects

Galloire

Client:
Galloire

Launch date:
July 2021

Nick Veasey

Dubai-based Galloire launched ‘Beneath’ by British contemporary artist Nick Veasey, well recognised for his x-ray images of everything from luxury fashion to supercars.

Galloire is the first gallery in the Middle East to use virtual reality linked with augmented reality to build a complete online exhibition experience. By combining both physical and digital within its exhibitions, Galloire strives to make leading international artists’ work more accessible and connect a wider audience to contemporary art in the region.

Inside the virtual gallery, you will find Veasey’s artworks plastered across the rooms. Written on the walls are information about the artist’s works and a replica of the physical gallery. Lighting stimulates a mixture of natural sunlight and artificial light from the ceiling.

Interactive virtual tour

projects

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